We’re diving back again into the vault with another BDR Podcast Classic! This throwback episode, recorded at the height of the 2020 pandemic, explores a crucial and ever-relevant topic: company culture.

You can listen to the full episode here, or keep reading for key takeaways and highlights from the episode. 

Why Culture Matters More Than Ever

As businesses scrambled to navigate remote work and virtual hiring in 2020, leaders faced tough questions like:

• How do we maintain our culture when everyone is behind a screen?
• How can we equip our teams to thrive remotely?

In this episode, Brett Putter, CEO of CultureGene and a global expert on company culture, shared his insights into these challenges. Having collaborated with top-tier organizations like GitLab, Basecamp, and Zapier, Brett revealed actionable strategies for cultivating a thriving, high-performance culture—even in the most disruptive times.

Brett’s book, Own Your...